Viagra (Sildenafil Citrate): The Remarkable Story of the Discovery and Launch
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Viagra (Sildenafil Citrate): The Remarkable Story of the Discovery and Launch

by Katzenstein, Larry; Grossman, Eric B.

Business Science Medical History
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Viagra (Sildenafil Citrate): The Remarkable Story of the Discovery and Launch examines the development and market introduction of Viagra. Written by Larry Katzenstein and Eric B. Grossman, this book presents a focused account of a significant medical product and the story behind its arrival.

About This Book

This book tells the story of Viagra, also known as sildenafil citrate.

Larry Katzenstein and Eric B. Grossman examine the medication’s discovery and launch.

The account connects medical development with the process of bringing a notable pharmaceutical product to market.

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I will be using this book for: