Elevating the School Library: Building Positive Perceptions through Brand Behavior
by Susan D. Ballard, Sara Kelly Johns
Elevating the School Library explores how intentional brand behavior can help school libraries build positive perceptions. Written by Susan D. Ballard and Sara Kelly Johns, this professional resource addresses the relationship between how a library presents itself and how its role is understood within the school community.
About This Book
Elevating the School Library focuses on building positive perceptions of school libraries through intentional brand behavior.
Susan D. Ballard and Sara Kelly Johns examine how the way a school library presents itself can influence how it is understood and valued.
This professional resource is intended for readers interested in strengthening the visibility, identity, and reputation of school libraries.
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