The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
by Adrian J. Slywotzky, David J. Morrison, Bob Andelman
The Profit Zone examines how strategic business design can guide organizations toward future profits. Drawing on the work of Adrian J. Slywotzky, David J. Morrison, and Bob Andelman, it offers a business-focused perspective for readers interested in strategy, management, and long-term commercial opportunity.
About This Book
The Profit Zone focuses on strategic business design and its connection to future profitability.
Adrian J. Slywotzky, David J. Morrison, and Bob Andelman examine how businesses can think strategically about where profits may come from.
Written for readers interested in business strategy, management, and organizational growth.
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