Customer Advisory Boards: A Strategic Tool for Customer Relationship Building
by David L Loudon, Tony Carter
Explores how customer advisory boards can strengthen relationships and support business strategy through structured customer involvement.
About This Book
This book examines customer advisory boards as a strategic approach to customer relationship management.
It provides guidance on establishing and maintaining advisory boards to support business objectives.
The content focuses on practical considerations for organizations seeking to improve customer engagement.
Reviews
No reviews yet. Be the first to review this book!