Identity Designed: The Process: Research, Strategy, Design, Implementation
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Identity Designed: The Process: Research, Strategy, Design, Implementation

by David Airey

graphic design Branding Visual Identity
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Identity Designed: The Process: Research, Strategy, Design, Implementation offers a focused look at the connected stages of identity design. Covering research, strategy, design, and implementation, David Airey presents the subject as a practical process for readers interested in developing a stronger understanding of identity work.

About This Book

Identity Designed: The Process: Research, Strategy, Design, Implementation examines the stages involved in developing an identity.

The book follows a progression from research and strategy to design and implementation, presenting identity work as a structured process.

Written by David Airey, it is suited to readers seeking a clear overview of how identity design moves from early thinking to practical application.

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I will be using this book for: