The Voter's Guide to Election Polls
by Michael W. Traugott, Paul J. Lavrakas
An accessible introduction to election polling methods, interpretation, and their impact on democratic decision-making for voters and observers alike.
About This Book
This book provides readers with essential knowledge about election polls and how they function.
It covers the methodology behind polling and the interpretation of poll results.
The authors explain how polls influence public opinion and electoral outcomes.
Readers will learn to critically evaluate poll data and media reporting on surveys.
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