Managing Sport Events
by T. Christopher Greenwell, Leigh Ann Danzey-Bussell, David J. Shonk
A practical guide to planning, organizing, and managing successful sport events for students and professionals.
About This Book
Managing Sport Events provides essential knowledge for organizing and executing sport events of all sizes.
The book covers key aspects of event management including planning, marketing, operations, and risk management.
Readers gain practical insights into the unique challenges and opportunities within the sport event industry.
Written by experienced professionals, it serves as a valuable resource for students and practitioners alike.
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