Competitive Advantage: Creating and Sustaining Superior Performance
Michael E. Porter examines the principles behind creating and sustaining competitive advantage. Focused on superior performance, this influential business title offers readers a strategic perspective on how organizations can build strength and maintain their position in competitive markets.
About This Book
Competitive Advantage: Creating and Sustaining Superior Performance explores the central business challenge of building an advantage over competitors.
Written by Michael E. Porter, the book focuses on the creation and continued maintenance of superior organizational performance.
Its subject matter is suited to readers interested in business strategy, management, and the forces that shape competitive success.
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