The China Twist: An entrepreneur's cautious tales on franchising in China
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The China Twist: An entrepreneur's cautious tales on franchising in China

by Wen-Szu Lin

Business entrepreneurship
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An entrepreneur shares cautious insights on franchising in China, highlighting key challenges and considerations for business expansion.

About This Book

This book offers practical guidance for entrepreneurs considering franchising opportunities in China.

It draws on real-world experience to highlight potential challenges and considerations.

Readers gain a clearer understanding of the complexities involved in expanding a franchise into the Chinese market.

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I will be using this book for: