Sleeping Beauties: Why Good Ideas Go Dormant and How They Wake Up
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Sleeping Beauties: Why Good Ideas Go Dormant and How They Wake Up

by David Byrne

Business Psychology Nonfiction Creativity
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A guide to understanding why good ideas lose momentum and how to bring them back to life.

About This Book

This book examines the lifecycle of ideas and the factors that cause them to stall.

It offers insights into how dormant concepts can be reawakened and applied.

Readers will learn practical approaches to nurturing innovation and sustaining momentum.

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I will be using this book for: