Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
by John Doerr
John Doerr explores Objectives and Key Results, or OKRs, as a way to define goals and measure progress. Drawing on examples connected with Google, Bono, and the Gates Foundation, the book offers a business-focused look at how organizations can clarify priorities and evaluate what matters.
About This Book
Measure What Matters focuses on Objectives and Key Results, commonly known as OKRs, as a framework for setting and evaluating goals.
Written by John Doerr, the book connects its subject with organizations and figures named in the subtitle, including Google, Bono, and the Gates Foundation.
Its central theme is the relationship between meaningful objectives, measurable results, and organizational performance.
The book is suited to readers interested in business, management, goal setting, and methods for measuring progress.
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