When the Headline Is You: An Insider's Guide to Handling the Media (J-B International Association of Business Communicators)
by Jeff Ansell
When the Headline Is You is an insider’s guide to navigating media attention. Jeff Ansell explores the communication challenges that arise when you or your organization becomes the news, offering practical perspective for handling the spotlight with greater confidence, clarity, and professionalism.
About This Book
When the Headline Is You focuses on the challenges of becoming the subject of media attention.
Written by Jeff Ansell, the book presents an insider’s guide to handling interactions with the media.
Its subject is relevant to professionals and organizations whose words or actions may attract public coverage.
The book offers practical perspective on communicating effectively when the spotlight is on you.
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