Balanced Scorecard Strategy For Dummies
by Peter Economy, Chuck Hannabarger, Frederick Buchman
Learn how to use the Balanced Scorecard to align business activities with strategy, select performance measures, and track progress toward organizational goals.
About This Book
Balanced Scorecard Strategy For Dummies introduces readers to a widely used approach for aligning business activities with organizational vision and strategy.
The book explains how to translate strategy into actionable objectives across financial, customer, internal process, and learning perspectives.
It provides guidance on selecting key performance indicators and linking them to strategic goals.
Readers learn methods for communicating strategy throughout an organization and monitoring progress over time.
The content focuses on practical steps for applying the Balanced Scorecard in various business settings.
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