Misbehaving: The Making of Behavioral Economics
In Misbehaving, Richard H. Thaler recounts the development of behavioral economics, a field that examines how people actually make decisions rather than how traditional models assume they should. The book offers an accessible look at the ideas challenging conventional economic thinking.
About This Book
Misbehaving: The Making of Behavioral Economics examines the development of behavioral economics.
Richard H. Thaler explores how real human behavior can differ from the assumptions used in traditional economic models.
The book presents behavioral economics as a field shaped by questions about judgment, decision-making, and economic behavior.
It offers an accessible introduction to the ideas and evolution behind this influential area of study.
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