The Ten Faces of Innovation: IDEO's Strategies for Beating the Devil's Advocate and Driving Creativity Throughout Your Organization
by Tom Kelley, Jonathan Littman
The Ten Faces of Innovation presents IDEO’s strategies for fostering creativity across an organization. Tom Kelley and Jonathan Littman examine ten approaches to innovation, offering a practical business perspective on overcoming resistance, encouraging fresh thinking, and creating an environment where ideas can develop and drive progress.
About This Book
The Ten Faces of Innovation presents IDEO’s strategies for encouraging creativity throughout an organization.
Tom Kelley and Jonathan Littman explore ten approaches to innovation and show how different perspectives can contribute to new ideas.
The book addresses the challenge of overcoming the “devil’s advocate” mindset that can hinder creative thinking.
It offers a business-focused perspective on building a more inventive and collaborative organizational culture.
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