Crisis Communications (Routledge Communication Series)
by Kathleen Fearn-Banks, Kevin Kawamoto
A case-based guide to crisis communications offering strategies, planning tools, and real-world examples for protecting organizational reputation during emergencies.
About This Book
This book examines crisis communications through detailed case studies and established frameworks.
It covers planning, response strategies, and evaluation techniques for organizations facing unexpected challenges.
Readers learn how to protect reputation and maintain stakeholder trust during high-pressure situations.
The text draws on examples from various industries to illustrate effective and ineffective crisis responses.
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