Media Today: Mass Communication in a Converging World
by Joseph Turow
Media Today: Mass Communication in a Converging World offers an introduction to mass communication as media technologies, platforms, and industries converge. Joseph Turow presents the subject in the context of a changing communication environment, making the book a useful foundation for students and readers exploring contemporary media.
About This Book
Media Today: Mass Communication in a Converging World introduces the study of mass communication through the changing environment of contemporary media.
The book focuses on media convergence, emphasizing how communication technologies, platforms, and industries increasingly intersect.
Written by Joseph Turow, it provides an educational foundation for readers seeking to understand mass communication in a connected media landscape.
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