Strategic Management: Competitiveness and Globalization, Concepts and Cases
An academic resource on strategic management, this book examines competitiveness and globalization through a combination of core concepts and cases. It is designed for readers seeking a structured introduction to the subject and its major themes in a business or educational setting.
About This Book
Strategic management is the central subject of this academic title.
The book addresses competitiveness and globalization as key themes.
It combines conceptual material with cases for study and application.
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