Design Thinking for the Greater Good: Innovation in the Social Sector (Columbia Business School Publishing)
by Jeanne Liedtka, Randy Salzman, Daisy Azer
Design Thinking for the Greater Good explores the role of design thinking in social-sector innovation. Written by Jeanne Liedtka, Randy Salzman, and Daisy Azer, this Columbia Business School Publishing title offers a business-focused perspective for readers interested in human-centered problem solving and meaningful social impact.
About This Book
Design Thinking for the Greater Good examines design thinking in the context of the social sector.
Jeanne Liedtka, Randy Salzman, and Daisy Azer present innovation as a way to address challenges connected with social impact and public benefit.
The book introduces a business-oriented perspective on human-centered problem solving for readers interested in organizations serving the greater good.
It is suited to professionals, students, and anyone exploring how design and innovation can contribute to social change.
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