The Global Business Environment: Meeting the Challenges
The Global Business Environment: Meeting the Challenges offers a broad introduction to the conditions, pressures, and issues shaping business in an interconnected world. It provides a useful starting point for students and readers seeking to understand global business challenges.
About This Book
The Global Business Environment: Meeting the Challenges explores the context in which businesses operate across national and international boundaries.
It focuses on the challenges associated with a changing global business environment.
This title is suited to readers seeking a broad introduction to international business conditions and related management issues.
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