Public Relations: Strategies and Tactics (7th Edition)
by Dennis L. Wilcox, Glen T. Cameron, Philip H. Ault, Warren Kendall Agee
Public Relations: Strategies and Tactics, 7th Edition, presents an educational introduction to public relations through its central focus on strategies and tactics. Written by Dennis L. Wilcox, Glen T. Cameron, Philip H. Ault, and Warren Kendall Agee, it is suited to students and general readers exploring communication and business.
About This Book
Public Relations: Strategies and Tactics is a seventh-edition educational text about the field of public relations.
The book centers on the strategies and tactics used in public relations practice.
It may serve as a reference for students and readers seeking foundational business and communication concepts.
This listing describes a used copy in good condition.
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