Converging Media: An Introduction to Mass Communication
by Shawn Mcintosh, John Pavlik
Converging Media: An Introduction to Mass Communication provides a foundation for understanding mass communication in an era of media convergence. Written by Shawn Mcintosh and John Pavlik, it offers an accessible starting point for students and general readers exploring the relationship between communication and evolving media.
About This Book
Converging Media: An Introduction to Mass Communication introduces the broad field of mass communication.
The book focuses on the convergence of media, connecting the subject to a changing communication environment.
It is suited to readers seeking foundational knowledge of mass communication and media studies.
Authors Shawn Mcintosh and John Pavlik present an entry point for examining communication across converging media forms.
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