Communication and New Media: From Broadcast to Narrowcast, Canadian Edition
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Communication and New Media: From Broadcast to Narrowcast, Canadian Edition

by Martin Hirst

Communication Media Studies
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Communication and New Media: From Broadcast to Narrowcast explores the changing landscape of communication, from traditional broadcast models to more targeted forms of media. Written by Martin Hirst, this Canadian edition offers a focused introduction for students and readers interested in communication and new media.

About This Book

Communication and New Media: From Broadcast to Narrowcast examines communication in the context of changing media technologies and practices.

The title focuses on the movement from broadcast communication toward narrowcast models designed for more specific audiences.

This Canadian edition is authored by Martin Hirst and is suited to readers studying communication, media, or related subjects.

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I will be using this book for:
7 total votes