Deluxe: How Luxury Lost Its Luster
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Deluxe: How Luxury Lost Its Luster

by Dana Thomas

Business History
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Dana Thomas investigates how luxury brands moved from rare craftsmanship to global mass production and marketing.

ISBN-13 9780143113706 ASIN 0143113704 Views 164 Publisher Penguin Books Year 2008 Edition Reprint Format Paperback Product Group Book Pages 384 Adult No Created February 16, 2026 Updated August 25, 2026
About This Book

Deluxe examines the evolution of the luxury goods sector over recent decades.

The book explores changes in production, marketing, and consumer access.

It considers how traditional exclusivity has shifted toward broader availability.

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