The Professional Product Owner: Leveraging Scrum as a Competitive Advantage
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The Professional Product Owner: Leveraging Scrum as a Competitive Advantage

by Don Mcgreal, Ralph Jocham

Business Software Development Project Management
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Learn how product owners can use Scrum to create competitive advantage, maximize value, and lead successful product development.

ISBN-13 9780134686479 ASIN 0134686470 Views 151 Publisher Addison-Wesley Professional Year 2018 Edition 1 Format Paperback Product Group Book Pages 384 Adult No Created March 27, 2026 Updated September 29, 2026
About This Book

The Professional Product Owner explores how Scrum can be leveraged as a strategic tool for product development and business success.

It provides guidance on the responsibilities and mindset required to maximize the value delivered by Scrum teams.

The book emphasizes collaboration between product owners, development teams, and stakeholders to achieve competitive outcomes.

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I will be using this book for:
3 total votes