Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Student Value Edition Plus MyManagementLab with Pearson eText -- Access Card Package (15th Edition)
by Thomas L. Wheelen, J. David Hunger, Alan N. Hoffman, Charles E. Bamford
Strategic Management and Business Policy presents an academic introduction to business strategy and policy, with a focus on globalization, innovation, and sustainability. This 15th edition Student Value Edition includes MyManagementLab and Pearson eText access, offering an integrated resource for students studying strategic management.
About This Book
Strategic Management and Business Policy examines core ideas in strategic management and business policy for students of business.
The 15th edition addresses strategic issues connected with globalization, innovation, and sustainability.
This Student Value Edition includes access to MyManagementLab and Pearson eText, providing integrated digital support for course study.
It is designed as an academic resource for learning about business strategy and organizational decision-making.
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