Strategic Management: A Competitive Advantage Approach, Concepts and Cases
by Fred David, Forest David, Meredith David
Strategic Management: A Competitive Advantage Approach, Concepts and Cases offers a focused foundation in business strategy, emphasizing competitive advantage alongside essential concepts and cases. Written by Fred David, Forest David, and Meredith David, it is suited to students and readers seeking structured strategic management material.
About This Book
Strategic Management: A Competitive Advantage Approach, Concepts and Cases presents an educational approach to strategic management and business strategy.
The book focuses on competitive advantage while combining core concepts with case-based material.
Written by Fred David, Forest David, and Meredith David, it is designed for readers studying or reviewing strategic management.
This edition is identified as a US hardcover.
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