Essentials of Entrepreneurship and Small Business Management (8th Edition)
by Jeffrey R. Cornwall, Norman M. Scarborough
Essentials of Entrepreneurship and Small Business Management provides a clear foundation in the concepts and practices of entrepreneurship and small business management. This eighth edition is intended for readers seeking an accessible introduction to the decisions, responsibilities, and principles associated with building and managing a small business.
About This Book
Essentials of Entrepreneurship and Small Business Management offers an accessible introduction to the principles of entrepreneurship and small business management.
The book is designed to support learning about the key ideas, practices, and decisions involved in starting and managing a small business.
Its focus on essentials makes it suitable for students and readers seeking a broad foundation in entrepreneurial and managerial thinking.
This eighth edition is authored by Jeffrey R. Cornwall and Norman M. Scarborough.
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