Retail Management: A Strategic Approach
by Barry Berman, Joel Evans, Patrali Chatterjee
Retail Management: A Strategic Approach offers a structured introduction to the principles of managing retail organizations. Written by Barry Berman, Joel Evans, and Patrali Chatterjee, it provides a foundation for studying retail strategy, decision-making, and management in an academic or professional setting.
About This Book
Retail Management: A Strategic Approach presents an organized study of retail management through a strategic business lens.
Written by Barry Berman, Joel Evans, and Patrali Chatterjee, the book is intended for readers seeking a foundation in retail strategy and management.
Its focus on retail management makes it relevant to students, educators, and professionals interested in how retail organizations are planned and directed.
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