Social Media and Public Relations: Eight New Practices for the PR Professional
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Social Media and Public Relations: Eight New Practices for the PR Professional

by Deirdre Breakenridge

Business Public Relations
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Explore eight new practices that help PR professionals adapt to social media and enhance their communication strategies in the digital age.

ISBN-13 9780132983211 ASIN 0132983214 Views 183 Publisher Pearson FT Press Year 2012 Edition 1 Format Paperback Product Group Book Pages 176 Adult No Created March 29, 2026 Updated August 11, 2026
About This Book

This book addresses the evolving role of public relations in the digital age.

It outlines eight new practices designed to help PR professionals adapt to social media.

The content focuses on strategies for effective communication in online environments.

Readers will gain insights into integrating social platforms with traditional PR methods.

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I will be using this book for:
2 total votes