Management Information Systems: Managing the Digital Firm
by Kenneth C. Laudon, Carol Guercio Traver
Management Information Systems: Managing the Digital Firm examines the role of information systems in managing digitally oriented organizations. Written by Kenneth C. Laudon and Carol Guercio Traver, this book offers a business and technology-focused foundation for students and readers exploring modern organizational management.
About This Book
Management Information Systems: Managing the Digital Firm focuses on management information systems in the context of digitally operated organizations.
The book connects information systems with the management of the digital firm.
Written by Kenneth C. Laudon and Carol Guercio Traver, it is suited to readers studying business, technology, and organizational management.
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