Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (Crafting & Executing Strategy: Text and Readings)
by Arthur Thompson, Margaret Peteraf, John Gamble, A. Strickland
A comprehensive guide to strategic management, focusing on crafting and executing strategies for competitive advantage.
About This Book
This book provides essential concepts and cases for understanding strategic management.
It covers the process of crafting and executing strategies to achieve competitive advantage.
The content is presented in a binder-ready paperback format for practical use.
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