A First Look at Communication Theory
by Glenn Sparks, Em Griffin, Andrew Ledbetter
A First Look at Communication Theory helps beginning students engage with communication theory without intimidation. This ninth edition covers 32 foundational and recent theories, using examples and pop culture connections to make concepts approachable and relevant. It also offers optional access to course materials through McGraw-Hill Connect.
About This Book
A First Look at Communication Theory introduces students to the study of communication in an accessible, approachable way.
The ninth edition presents 32 diverse theories, combining foundational perspectives with more recent scholarship.
Examples and connections to popular culture help readers apply communication theories to their own lives.
The book is authored by Em Griffin, Andrew Ledbetter, and Glenn Sparks.
Course content may also be accessed through the McGraw-Hill Connect digital learning platform, either separately or with bundled print access.
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