International Management: Culture, Strategy and Behavior
by Fred Luthans, Jonathan P. Doh
International Management: Culture, Strategy and Behavior provides a broad foundation in managing across national and cultural contexts. Fred Luthans and Jonathan P. Doh organize the subject around culture, strategy, and behavior, helping readers connect global management challenges with organizational and strategic perspectives.
About This Book
International Management: Culture, Strategy and Behavior presents international management through three central themes: culture, strategy, and behavior.
The book offers a broad framework for understanding management in global and cross-cultural settings.
Its subject matter connects organizational behavior with strategic thinking and the challenges of international business.
Written by Fred Luthans and Jonathan P. Doh, it is suited to readers developing foundational knowledge of international management.
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