MKTG (with MindTap Marketing, 1 term (6 months) Printed Access Card)

by Charles W. Lamb, Joe F. Hair, Carl McDaniel

MKTG (with MindTap Marketing, 1 term (6 months) Printed Access Card)




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ISBN-10 / ISBN-131337407585 / 9781337407588
Edition12
Author Charles W. Lamb, Joe F. Hair, Carl McDaniel
PublisherCengage Learning (on 2018-01-25)
Binding TypePaperback
Number Of Pages400
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This textbook is primarily used in: (48 total votes)
High school courses10.42% (5 votes)
Associates programs18.75% (9 votes)
Bachelors programs68.75% (33 votes)
Masters programs2.08% (1 votes)



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