|ISBN-10 / ISBN-13||0073403253 / 9780073403250|
|Publisher||McGraw-Hill Education (on 2014-01-29)|
|Number Of Pages||768|
|User Ratings||(No ratings yet)|
|This book has been found by 464 other users. Do you have this book? Trade it in for cash!|
|This textbook is primarily used in: (32 total votes)|
|High school courses||6.25% (2 votes)|
|Associates programs||21.88% (7 votes)|
|Bachelors programs||59.38% (19 votes)|
|Masters programs||12.5% (4 votes)|
|Business and Administrative Communication (BAC) is flexible, comprehensive & up-to-date, specific & interesting. BAC uses a rhetorical emphasis of audience, purpose, and context allowing communicators to shape their messages appropriately for all channels and purposes. |
BAC conveys the best possible advice to students while Connect Business Communication allows students to apply concepts and practice skills. In short - Connect + BAC = An effective communicator
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